Wednesday, 2 June 2004

Benefits Of Digital Magazines

Digital magazines are quickly replacing hardcopy magazines. Some of the benefits that come with digital magazines include:

Instant Access

When you subscribe to the magazines you will get an email with the login details that will allow you to start downloading your issues. The cool thing is that when there is a new issue you don't have to search for it-you will get a notification and a link to where you can download it.

Cheaper Price

Many magazines provide you with different types of subscriptions. For example, you have the option of making weekly, monthly or even annual subscriptions. The price that you pay for these subscriptions is usually very cheap compared to the price that you'd have paid if you had bought a printed magazine.

The cool thing is that many digital magazines have apps that not only make the magazines affordable, but they also make it easy for you to download your favorite magazine.

Easy To Track Your Readers

If you are a publisher, you don't have to ask your readers to give feedback on how they find the magazines as you can easily track the content that your readers are reading. To do this you only need to go through your data and find out the topics that most of the readers are interested in. This helps you to enhance your future publications.

Easy To Measure Your Advertising Goals

Digital magazines come with ad-management and ad-serving technology that helps you to easily identify the number of readers who have clicked on the hotlink provided by the advertiser. This helps you to tell the advertiser the exact number of people who have seen the advertisement. You will also help you to know the types of advertisements that are receiving a lot of views.

Multiple Downloads

As mentioned, almost all digital magazine publishers have an app that allows you to download your favorite issue on a wide range on of devices. For example, you can download your magazine on your phone, iPad, or computer. This allows you to read your magazine on your favorite device. All you need to do is to download the magazine's app into your device.

Easy To Store

It's stressful to store hard-copy magazines. For example, you may be required to find an empty cupboard to store the magazines. With digital magazines you don't need to create storage space as they are stored online. Most publishers will provide you with crowd space where you can store your magazines.